Sources-Redefining-Ad-ROI – links to articles
Sources:
- http://mashable.com/2013/05/28/online-videos-tv-advertising/
- http://www.marketingcharts.com/wp/television/4-in-5-americans-multitask-while-watching-tv-28025/
- http://adage.com/article/adcolony/mobile-video-ushers-a-era-marketing-brands/245504/
- http://www.adviceinteractivegroup.com/infographic-internet-marketing-statistics-you-cant-ignore/
- http://www.adweek.com/news/technology/live-events-are-king-getting-people-recommend-and-buy-brands-153740
- http://www.businessinsider.com/more-than-half-of-online-adults-watch-video-on-social-media-2013-10
- http://hk.nielsen.com/site/documents/NielsenGlobalTrustinAdvertisingReportSeptember2013.pdf